SideGigster
About
SideGigster is a new type of affiliate platform that provides people with a flexible side job. To grow and fully realize their vision, they needed an impactful brand, website, and marketing strategy that reflected their values and spoke to their core audience.
I worked with 97 Switch to develop a new brand, a custom website, and a multi-step marketing onboarding that created 2000+ enrollments in the first 90 days.
Skills
Branding: Madeline Castillo
Website: Kevin Gerstner
Agency: 97 Switch
2024
VPS + NodeJS
I developed a Ubuntu VPS to deploy custom NodeJS code to handle SideGigster's enrollment data. The codebase was set up through GitHub to deploy automatically, and handle server-side validation of incoming data.
Custom Enrollment Flow
I developed a custom multi-step enrollment form to split up the extensive sign-up process into multiple steps, increasing signup retention and gamifying the process. The result was an extraordinarily high converting lead generation, creating over 2000+ leads through the website within the first 90 days.
GSAP Animation
This was the first Webflow project I created using the GSAP animation library. I created an attributes-based Javascript library to inject the GSAP animations into Webflow.