SideGigster

Electric web design and website for a startup with custom enrollment flow that generated 2,000+ conversions in the first 90 days.

About

SideGigster is a new type of affiliate platform that provides people with a flexible side job. To grow and fully realize their vision, they needed an impactful brand, website, and marketing strategy that reflected their values and spoke to their core audience.

I worked with 97 Switch to develop a new brand, a custom website, and a multi-step marketing onboarding that created 2000+ enrollments in the first 90 days.

Skills

SAAS
Design
Development

Branding: Madeline Castillo
Website:
Kevin Gerstner
Agency:
97 Switch

2024

VPS + NodeJS

I developed a Ubuntu VPS to deploy custom NodeJS code to handle SideGigster's enrollment data. The codebase was set up through GitHub to deploy automatically, and handle server-side validation of incoming data.

Custom Enrollment Flow

I developed a custom multi-step enrollment form to split up the extensive sign-up process into multiple steps, increasing signup retention and gamifying the process. The result was an extraordinarily high converting lead generation, creating over 2000+ leads through the website within the first 90 days.

GSAP Animation

This was the first Webflow project I created using the GSAP animation library. I created an attributes-based Javascript library to inject the GSAP animations into Webflow.